Recently scored: Dentsu, Omnicom, Publicis Groupe, WPP
Faith in Nature·FMCG / Consumer Goods·Mid Wales, United Kingdom·Founded 1976·Last verified 25 April 2026
56
out of 100
Making progressPending Review

Faith in Nature reports declining operational emissions (117.57 tonnes CO₂e in 2024) and uses 100% renewable electricity plus biomass heating. Governance is genuinely innovative—nature legally appointed to the board. Weaknesses: no science-based targets, Scope 3 lacks public tonnage, water impact unquantified, and carbon offsetting via World Land Trust substitutes for deeper supply chain reduction.

The calculation

Every score shows its working.

Same formula for every company. No curve. No private weighting.

SINK = (0.3 × Base + 0.7 × Performance) × Scale
Industry base impact
FMCG / Consumer Goods sector ceiling.
30 / 100
Performance score
Sum of the 10 rubric questions, scored 0–10 each.
67 / 100
Raw score
Weighted average before scale penalty.
(0.3 × 30) + (0.7 × 67) = 55.9
Scale penalty
Multiplier based on absolute emissions volume — physics-first.
× 1
Final score
Rounded. Making progress.
56 / 100
The ten questions

Where Faith in Nature is strong, and where it isn't.

Strongest on Controversies & Red Flags and Energy Source (9/10, 8/10). Weakest on Targets & Commitments and Water Impact (4/10, 5/10).

Where the evidence comes from

Every document used, listed.

6 sources used in this assessment. All publicly available. Each row shows which rubric questions it informed.

[1]Self-reported
Faith in Nature 2024 Impact Report (via NP NEWS)
2025
Q1Q3Q8
View →
[2]Self-reported
Faith in Nature Sustainability Page
Ongoing
Q1Q2Q4Q5Q6Q7Q8
View →
[3]Self-reported
B Corp Month 2025: Celebrating What It Means to Be a B Corp
2025
Q2Q3Q4Q6Q7
View →
[4]Third-party verified
Lawyers for Nature: Nature on the Board
Unknown
Q5Q9
View →
[5]Third-party verified
Faith in Nature — B Corp Directory
Ongoing
Q9
View →
[6]Self-reported
Faith in Nature 2025 Wrapped
2025
Q10
View →

If you believe a source has been misread or a newer version exists, submit a challenge.

Faith in Nature in context

Faith in Nature is the highest-scoring fmcg / consumer goods company we've rated.

Among the 41 major fmcg / consumer goods brands we've scored, Faith in Nature sits 1st of 41.

1/41
Faith in Nature's rank
39
Industry average
23
Industry low
56
Industry high
How this score has moved

Faith in Nature's score over time.

today

Score history begins 5 April 2026.

As Faith in Nature's score updates, the trajectory will appear here.

We're backfilling historical scores for FTSE 100 and S&P 100 companies over the coming weeks.

What's being contested

This score is not currently being contested.

Every challenge is published. We'd rather be corrected than wrong — that's the whole point.

No challenges submitted yet. If you have evidence that contradicts this score, you can challenge any question above — cite a public source and we'll review it.

About Faith in Nature

Faith in Nature is a UK-based personal care manufacturer founded in 1976, producing natural and organic beauty and hygiene products. The company operates as a B Corp (certified 2023) with ~100 employees, selling via direct-to-consumer and retail channels. Known for biodegradable formulations and refillable packaging formats.

Founded
1976
Headquarters
Mid Wales, United Kingdom
Employees
~106
Annual revenue
~£17.6M
Company website ↗
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