New Era Cap sustainability score: 18/100
Better than 5% of Apparel (Durable / Outdoor)
Below expectations starts at 31. The highest score on SINK is 71.
New Era Cap manufactures and sells branded headwear, including caps and beanies, operating globally with production facilities across China, Vietnam, Bangladesh, Taiwan and Haiti. Founded in 1920 and headquartered in Buffalo, New York, the company employed approximately 1,700 staff before its August 2024 acquisition by Fanatics, combining to form a ~$2 billion revenue entity serving sports, lifestyle and retail markets.
Founded 1920Head office United StatesRevenue ~$2B (combined New Era + 47 Brand, post-acquisition FY2024)Website ↗
New Era Cap publishes no emissions data, no renewable energy commitment, and no science-based targets across a $2 billion post-acquisition global supply chain spanning 16 countries. Operations and supply chain carbon footprints remain unreported. The company discloses operational waste minimisation and recycled materials use but lacks measurable circular targets or water monitoring.
New Era Cap scores 18/100 (Significant gaps) on SINK's independent climate assessment, scored from public data only. Scores are free. Nobody can pay to change a score, speed it up or hide it. Last verified August 2026.
That places New Era Cap joint 997th of 1,023 companies scored, and 55th of 58 in Apparel (Durable / Outdoor).
What is New Era Cap doing well, and where does it fall short?
Strongest on Controversies & Red Flags and Resource Use & Waste (8/10, 4/10). Weakest on Carbon Footprint: Operations and Carbon Footprint: Supply Chain (1/10, 1/10).
Where New Era Cap lost points
For each question that lost points, the evidence our public rubric looks for that we didn't find.
What would raise this score
- Emissions from its own operationsPublish emissions figures for its own operations, even an estimate from energy bills.
- Emissions from its supply chainAssess where its supply-chain emissions come from.
- Whether its emissions are fallingShow its emissions are falling, even from energy bills or mileage.
Every question that lost points
- Emissions from its own operations1/10No emissions figures for its own operations, not even an estimate from energy bills.
- Emissions from its supply chain1/10No assessment of where its supply-chain emissions come from.
- Whether its emissions are falling1/10No evidence its emissions are falling, not even from energy bills or mileage.
- How clean its energy is2/10No renewable energy tariff or major efficiency investment shown.
- Its effect on nature2/10No assessment of its effect on nature, and no basic environmental policy.
- How it uses materials and handles waste4/10No measurable waste or recycling targets reported publicly.
- Its effect on water2/10No monitoring of water use, or no measures to reduce it.
- Its climate targets1/10No emissions reduction targets.
- How openly it reports2/10No published sustainability data, or no one named as responsible for it.
A score changes when the evidence does. We use new published evidence at the next rescore. Anyone can send us new evidence, free. How to send it.
How is New Era Cap's SINK score calculated?
Same ten questions for every company. No private weighting.
SINK = (0.3 × Base + 0.7 × Performance) × ScaleHas New Era Cap's score changed?
New Era Cap's score has moved from 17 to 18 across 2 recorded reviews, up 1 point.
- 17 → 18+130 August 2026
Rescore 17→18 (promote-refresh, frozen base 30)
- Scored 1727 August 2026
Initial score 17 (score-company publish)
What evidence is New Era Cap's score based on?
9 sources used in this assessment. All publicly available. Each row shows which of the ten questions it informed.
33% of them were published by New Era Cap itself; the rest come from independent sources.
If you believe a source has been misread or a newer version exists, submit a challenge.
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How does New Era Cap compare with other apparel (durable / outdoor) companies?
Where New Era Cap sits among apparel (durable / outdoor) peers.
Among the 58 major apparel (durable / outdoor) brands we've scored, New Era Cap sits 55th of 58.
Who scores higher in Apparel (Durable / Outdoor)?
The 3 companies in the sector scoring nearest above New Era Cap.
Skechers' footprint was 2,276,082 tCO2e in 2025, up 9% on 2024, with 1,280,220 t from the goods it buys, and its own emissions are 23% above 2021. 2025 was the first year it reported its supply-chain emissions in full.
See the breakdown →Houdini publishes ambitious planetary-boundaries science but does not quantify its actual emissions.
See the breakdown →Which companies moved this week, and why.
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