Fenix Outdoor sustainability score: 42/100
Better than 56% of Apparel (Durable / Outdoor)
Making progress starts at 46. The highest score on SINK is 71.
Fenix Outdoor develops and sells outdoor clothing and equipment under the Fjällräven, Tierra, Hanwag, Royal Robbins and Devold brands, and runs outdoor shops including Naturkompaniet, Partioaitta, Globetrotter, Friluftsland and Trekitt. In 2025 its shops (the Frilufts segment) had €339.7 million of external sales and its Brands segment €239.5 million, with the rest from Global Sales; it bought 65% of the Norwegian wool brand Devold in March 2025.
More about Fenix Outdoor
Fenix Outdoor International AG is based in Zug, Switzerland, and listed in Stockholm; its roots go back to 1960, when Åke Nordin started Fjällräven. It had an average of 3,021 full-time-equivalent employees and net sales of €694.7 million in 2025.
Head office Zug, SwitzerlandStaff ~3,021 (average FTE, 2025)Revenue ~€694.7M net sales (2025)Website ↗
Fenix Outdoor's footprint was 112,884 tCO2e in 2025, up from 81,341 tCO2e in 2024, partly because Devold was added; it is level with 2019. It says it reaches 100% renewable electricity, 72% through renewable contracts and the rest through certificates. Its targets are self-set, with no SBTi validation: a 50% absolute cut by 2030 and 90% by 2050 from 2025, after missing its earlier supply-chain target. It cancelled 18,990 t of carbon credits in 2025, mostly avoidance credits. It runs repair and resale at scale: 48,474 products were repaired or cared for at its shops. Its data are not externally verified.
Fenix Outdoor scores 42/100 (Below expectations) on SINK's independent climate assessment, scored from public data only. Scores are free. Nobody can pay to change a score, speed it up or hide it. Last verified November 2026.
That places Fenix Outdoor joint 362nd of 1,023 companies scored, and 26th of 58 in Apparel (Durable / Outdoor).
What is Fenix Outdoor doing well, and where does it fall short?
Strongest on Controversies & Red Flags and Carbon Footprint: Supply Chain (8/10, 7/10). Weakest on Emissions Trajectory and Water Impact (0/10, 3/10).
Where Fenix Outdoor lost points
For each question that lost points, the evidence our public rubric looks for that we didn't find.
What would raise this score
- Whether its emissions are fallingShow its emissions are falling.
- Its effect on waterMonitor its water use and take measures to reduce it.
- Its effect on natureMeasure its effect on nature and have it independently verified.
Every question that lost points
- Emissions from its own operations6/10Its own emissions aren't independently verified or tracked over several years.
- Emissions from its supply chain7/10No full value-chain map or supplier engagement programme.
- Whether its emissions are falling0/10No evidence its emissions are falling.
- How clean its energy is6/10Less than 90% of its energy shown to be renewable.
- Its effect on nature4/10Its effect on nature isn't measured or independently verified.
- How it uses materials and handles waste6/10No verified figures for reuse and recycling across the business.
- Its effect on water3/10No monitoring of water use, or no measures to reduce it.
- Its climate targets4/10Its targets aren't science-based or committed to the Science Based Targets initiative.
- How openly it reports6/10No annual impact report, or no pay linked to climate targets.
A score changes when the evidence does. We use new published evidence at the next rescore. Anyone can send us new evidence, free. How to send it.
How is Fenix Outdoor's SINK score calculated?
Same ten questions for every company. No private weighting.
SINK = (0.3 × Base + 0.7 × Performance) × ScaleWhat evidence is Fenix Outdoor's score based on?
8 sources used in this assessment. All publicly available. Each row shows which of the ten questions it informed.
38% of them were published by Fenix Outdoor itself; the rest come from independent sources.
“Our overall gross carbon dioxide equivalents amounted to 122,455 t”
“This portfolio enables us to cater to all the diverse apparel and footwear needs”
“we used a physical intensity target and scenario analysis for our Scope 3 emissions”
“It uses some lower-impact materials including recycled materials, however it does not publish an aggregate breakdown of materials used.”
“It claims that 85 % of its total sales are carryover products”
“There were only three brands in this category which scored the highest (50/100): Fjallraven”
“Swedish outdoor brand Fjällräven, which claims to be PFAS-free except for its zippers”
If you believe a source has been misread or a newer version exists, submit a challenge.
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How does Fenix Outdoor compare with other apparel (durable / outdoor) companies?
Where Fenix Outdoor sits among apparel (durable / outdoor) peers.
Among the 58 major apparel (durable / outdoor) brands we've scored, Fenix Outdoor sits 26th of 58.
Who scores higher in Apparel (Durable / Outdoor)?
The 3 companies in the sector scoring nearest above Fenix Outdoor.
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