SaaS / Digital Services

Entain sustainability score: 37/100

37/100
Below expectations
Joint 32nd of 69 in SaaS / Digital Services

Better than 50% of SaaS / Digital Services

Making progress starts at 46. The highest score on SINK is 71.

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About Entain

Entain is a London-listed online gambling and sports betting company operating digital betting platforms, retail betting shops, and related services across multiple geographies. Founded 2004, it is a major UK-listed operator in the regulated online gaming sector with substantial global reach.

Founded 2004Head office GBStaff ~29,000Revenue ~£5.3bn NGRWebsite ↗

Read Entain's own report ↗

Our verdict

Entain has rebaselined climate targets, retired Scope 3 goals, and shown rising absolute emissions. A £615m bribery settlement in 2023 signals governance failure. Renewable energy procurement is solid; accountability structures exist. Core weaknesses: greenwashed trajectory, unvalidated SBTi targets, absent circularity strategy.

Entain scores 37/100 (Below expectations) on SINK's independent climate assessment, scored from public data only. Scores are free. Nobody can pay to change a score, speed it up or hide it. Last verified August 2026.

That places Entain joint 507th of 1,023 companies scored, and joint 32nd of 69 in SaaS / Digital Services.

The ten questions

What is Entain doing well, and where does it fall short?

Strongest on Transparency & Accountability and Carbon Footprint: Operations (7/10, 6/10). Weakest on Emissions Trajectory and Resource Use & Waste (2/10, 3/10).

What's missing

Where Entain lost points

For each question that lost points, the evidence our public rubric looks for that we didn't find.

What would raise this score

  • Whether its emissions are fallingShow its emissions are falling.
  • How it uses materials and handles wasteShow active waste reduction, reuse or repair.
  • Its climate targetsSet specific targets with dates.

Every question that lost points

  • Emissions from its own operations6/10Its own emissions aren't independently verified or tracked over several years.
  • Emissions from its supply chain5/10Most of its supply-chain (Scope 3) emissions aren't measured.
  • Whether its emissions are falling2/10No evidence its emissions are falling.
  • How clean its energy is6/10Less than 90% of its energy shown to be renewable.
  • Its effect on nature4/10Its effect on nature isn't measured or independently verified.
  • How it uses materials and handles waste3/10No active waste reduction, reuse or repair shown.
  • Its effect on water4/10No measured water footprint with reduction targets.
  • Its climate targets3/10No specific targets with dates.
  • How openly it reports7/10No annual impact report, or no pay linked to climate targets.
  • Its record on controversies5/10Points deducted for controversies or its business model. The finding is under question 10.

A score changes when the evidence does. We use new published evidence at the next rescore. Anyone can send us new evidence, free. How to send it.

The calculation

How is Entain's SINK score calculated?

Same ten questions for every company. No private weighting.

SINK = (0.3 × Base + 0.7 × Performance) × Scale
Industry base impact
SaaS / Digital Services sector ceiling.
70 / 100
Performance score
Sum of the ten questions, each scored 0 to 10.
45 / 100
Raw score
Weighted average before scale penalty.
(0.3 × 70) + (0.7 × 45) = 52.5
Scale penalty
Multiplier based on total emissions. Bigger polluters lose more.
× 0.7
Final score
Rounded. Below expectations.
37 / 100
How this score has moved

Has Entain's score changed?

Entain's score has been reviewed 2 times and currently stands where it started, at 37.

02550751003729 August 2026377 November 2026
  1. 37 → 377 November 2026

    Correction, 7 November 2026: removed an unsourced emissions figure. Score unchanged.

  2. Scored 3729 August 2026

    Initial public score 37 (publish-draft)

Where the evidence comes from

What evidence is Entain's score based on?

12 sources used in this assessment. All publicly available. Each row shows which of the ten questions it informed.

58% of them were published by Entain itself; the rest come from independent sources.

[1]Self-reported
Entain Annual Report 2024 Sustainability Section

“Coverage of energy consumption and emissions data is 100% for the UK, with some data gaps in our global operations”

2024
Q1Q2Q6
View →
[2]Self-reported
Entain Sustainability & ESG — Environment

“Embedded the EcoVadis platform into our tender process, now assessing 46% of our in-scope supplier base (up from 35% in 2023).”

Ongoing
Q2Q3Q4Q5Q6Q7Q8Q9
View →
[3]Self-reported
Entain 2023-24 ESG Report

“achieving 76% of global electricity from renewable sources”

2024
Q4Q8
View →
[4]Independent source
Entain ESG Report Coverage

“just under 100 per cent of its electricity in the UK and Republic of Ireland from renewable sources”

2024
Q4
View →
[5]Independent source
American Gaming Association ESG Landing — Entain

“In 2018, Entain set a target to reduce Scope 1 and 2 greenhouse gas (GHG) emissions by 15 percent per colleague by the end of 2021”

Unknown
Q3
View →
[6]Self-reported
Entain Sustainability ESG Policies & Reports

“Task Force for Climate-related Financial Disclosures ("TCFD") Statement 2023”

Ongoing
Q9
View →
[7]Self-reported
Entain News — ESG Report Publication 2023

“Developed near-term science-based greenhouse gas reduction target, for verification by the Science-Based Targets initiative”

2023
Q8Q9
View →
[8]Independent source
Linklaters Business Crime Blog — Entain DPA

“Entain has entered into a deferred prosecution agreement (DPA) with the Crown Prosecution Service (CPS) for £615 million”

2023
Q10
View →
[9]Independent source
Skillcast Blog — Biggest Bribery Fines

“Entain, the parent company of Ladbrokes and Coral, settled bribery charges linked to its Turkish subsidiary.”

Unknown
Q10
View →
[10]Third-party verified
Science Based Targets Initiative Dashboard

“The SBTi's Target Dashboard lists companies and financial institutions that have set science-based targets, or have committed to developing targets.”

Ongoing
Q8
View →
[11]Self-reported
Entain Environment Policy Statement 2024

“we will also continue to meet our legal obligations and other requirements in the countries where we operate”

2024
Q5
View →
[12]Self-reported
Entain Sustainability ESG Homepage

“refresh of our double materiality assessment in 2025, which brought together subject matter expertise from across the Group”

Ongoing
Q5Q9
View →

If you believe a source has been misread or a newer version exists, submit a challenge.

For Entain

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    Entain: SINK sustainability score 37.

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Entain in context

How does Entain compare with other saas / digital services companies?

Where Entain sits among saas / digital services peers.

Among the 69 major saas / digital services brands we've scored, Entain is tied =32nd of 69, with 3 others.

=32/69
Entain's rank
39
Industry average
21
Industry low
71
Industry high
See all 69 in SaaS / Digital Services →
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