We scored your trip to see The Odyssey

Christopher Nolan shot The Odyssey entirely on IMAX film cameras, the first feature ever made that way. It has taken over $400 million in its first ten days, and Nolan has been clear about how it should be watched: on the biggest screen you can find.

Buying a cinema ticket feels like buying one thing. In reality you're buying half a dozen companies' environmental records at once: the chain that owns the seat, the company that built the screen, the bottler that filled your drink. So we scored them, alongside the companies that would put the same film in your living room.

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When we published, every company that gets this film to your sofa out-scored every company that gets you into a seat. Today the companies directly delivering the cinema experience average 25; the companies delivering the film to your telly average 38. At the cinema, the best score belongs to the drink.

The pattern: the closer a business sits to the physical experience, the less it can tell you about its environmental footprint.

The ticket: nothing to assess

AMC is the world's largest cinema chain, over 900 theatres, including the entire Odeon estate in the UK and Europe. It discloses no Scope 1, 2 or 3 emissions, no climate targets, no trajectory, no renewable strategy, no sustainability report. For a company running hundreds of large climate-controlled buildings on three continents, there is effectively no public climate disclosure to assess. Its score (27/100) rests mostly on the absence of controversy.

The UK's other major IMAX operator, Cineworld, we could not score at all: since its 2023 restructuring took it private, we could not assemble enough verifiable public evidence to meet our standard. Everyman came one source short of our minimum; we stopped rather than lower the bar. Millions of tickets will be sold this month by companies whose environmental record cannot be independently assessed.

The screen: last reported 2021

IMAX is around 700 people who design projection systems, license them to cinemas, and take a share of the box office. Its own footprint is small, but small is not the same as managed. Its last global sustainability report dates to 2021, with no emissions figures, no targets, and almost nothing on the outsourced supply chain where an equipment company's real impact lives.

Demand for the format is not the problem: IMAX took $51.8 million worldwide from just 444 screens in the film's opening weekend, with 70mm venues running 3am screenings to meet it. The disclosure is the problem.

The drink: the multiplex's best disclosure

The Coke at the concession stand comes from Coca-Cola Europacific Partners, the bottler, a different company from the Atlanta brand owner we score at 33. CCEP has SBTi-validated targets across all three scopes, third-party assured data, and absolute emissions 13.6% below its 2019 baseline. Also a French greenwashing complaint and corrected recycling claims, both priced in. Its 48 is a middling score anywhere else. At the cinema, it's the strongest environmental record in the building.

Home: where disclosure is normal

The Odyssey will eventually stream on HBO Max, operated by Warner Bros. Discovery: 34, with rising emissions and no third-party checks on its data. It was the weakest of the home options when we published, and still ahead of every cinema company. Netflix scores 42. And Sky, whose box sits under the telly you'd watch either on, scores 38: SBTi-validated targets, third-party assured emissions data, and a 40% absolute reduction since 2018, the strongest disclosure record on this table.

The public evidence suggests broadcasters and streamers have faced sustained pressure to disclose, and responded. The exhibition sector has not, or if it has, it hasn't responded where anyone can see.

The number nobody reports

One more thing, and it's the biggest number in the room: your journey. Industry research puts transport at half of a typical film production's footprint, and for cinema-going, audience travel dwarfs the building's own emissions. It appears in nobody's disclosure, not AMC's, not IMAX's, and not our scores either, the same way we don't charge a supermarket for your drive to it. If you walk to the cinema, you've personally out-performed the exhibition industry's entire climate reporting. That isn't a high bar. There isn't any.

The gap

See the film. It was made for the big screen, and by all accounts it's extraordinary.

For two decades, cinemas have sold the premium physical experience, bigger screens, better sound, formats with their own trademarks. The industry has faced far less public pressure to explain that experience's physical footprint than broadcasters and streamers have, and it shows in the record: the world's largest chain publishes nothing we can assess, the format's owner last reported in 2021, and the UK's second-biggest operator can't be independently scored at all.

Christopher Nolan pushed filmmaking technology further than anyone before him. The companies selling that experience have not shown the same ambition in explaining their environmental impact. That's the gap these scores reveal.

All SINK scores are reproducible from public sources. Each company page lists the evidence used and which of the ten questions it informed. Think we've misread something, or you're Cineworld with eight sources to show us? Challenge it. Every challenge is published.